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Three reasons why ADVERTISING DOESN’T WORK

Posted on July 15, 2024 by T4 Local

Have you ever heard anyone say that advertising doesn’t work? Have you ever thought it yourself? There’s got to be a point of view out there too that says some types of advertising work better than others. The reality is that sometimes advertising doesn’t work and sometimes it does but there are three wonderfully simple […]

3 Simple Steps to create a local brand that outshines your competition.

Posted on June 10, 2024 by T4 Local

If you run or promote a business – here’s your moment of truth: if there was no competition in your local market, you would literally attract all the customers and make ALL the sales! The reality is that you share the local cake with a few others that do what you do. As a result, […]

How to get prospects to fall in love with you

Posted on May 23, 2024 by T4 Local

If you’re operating a business in a geographical area, maybe a town or a county (or two), it’s quite possible that you’d like one or two (thousand) more local customers. Wouldn’t we all… and it wouldn’t be unreasonable to want a steady trickle (or a flow would be nicer) of new customers every month either. […]

Three secrets for winning new customers (and 3 Truths to help you do it!)

Posted on May 08, 2024 by T4 Local

Do you know what you DON’T know? I feel a secret-reveal coming this way… You’ve been running your business for long enough to know know pretty much everything about it. You are Jack or Jill of the main event which is providing your product or service to your customers – that’s a winner. The loser, […]

Can you Market your Gym solely via Instagram?

Posted on December 16, 2019 by T4 Local

Irrelevant of size, marketing your gym or fitness club accurately is an incremental element of running your business. For a gym to be successful and financially viable, a gym’s marketing campaign must be versatile and incorporate elements to attract new business but also ensure customer retention.   With the fitness market experiencing a distinct period of […]

Budget Friendly marketing ideas to increase footfall to your restaurant

Posted on November 28, 2019 by T4 Local

The restaurant sector is currently one of the most saturated and competitive markets in the UK. With smaller establishments continually exerting effort into ensuring their menu and quality of service is the best it can be, a large proportion of these are relying on word-of-mouth in attracting new customers. Competing against large chain companies with […]

How to Plan your Marketing Campaign

Posted on November 05, 2019 by T4 Local

A great and versatile marketing campaign will allow your charity to engage with more people and generate greater support for the charity and the relevant message. Without an effective marketing campaign and strategy, one cannot simply survive, be cost-effective or reach their full potential. Creating an effective and well-oiled marketing campaign can be a hard […]

Innovative but successful methods to market your gym

Posted on October 21, 2019 by T4 Local

The fitness industry is rapidly becoming one of the most competitive and developed industries in the UK, with more people signing up to gyms and fitness clubs than ever before. Where previously the fitness industry was primarily dominated by individual gyms or leisure centres, the industry has witnessed the development of large multinational corporations introducing […]

What social media platforms should charities use?

Posted on October 18, 2019 by T4 Local

Social media has rapidly become interwoven with nearly every aspect of our day-to-day lives and is now an ever-present element of modern society. With the increased penetration of social media platforms into modern day society, social media has become an integral element of charity marketing campaigns, an element which is being used more and more […]

The Best Marketing techniques for successful estate agents

Posted on October 14, 2019 by T4 Local

The property market is one of the UK’s largest and most competitive marketplace. While buying and selling house can be a painstaking and expensive process, the competition between estate agents to gain your attention is even more competitive and ruthless. For a local estate agent to gain any business to start, they must not only […]